- Developing sales/marketing strategy for Home Textile products.
- Business development activities inline with marketing strategies.
- Formulation of business plan and ensure effectiveness.
- Initiating branding activities for Home Textile (Towel, Bathrobes & Bed sheets).
- Market intelligence (Use sales forecasting and strategic planning to ensure the sale and profitability of products, analysing business developments and monitoring market trends).
- Explore avenues of increasing and expanding business.
- Participating in promotional activities and trade shows with developers, advertisers and production heads, to market products and services.
- Building and leading marketing strategies (Lead the thinking and overall Marketing strategy working closely with the editorial and branding team).
- Creating an enthusiastic and successful sales environment focusing on thinking outside the box and challenging the norm in business.
- Frequent customer interactions to strengthen PR.
- Branding and sales promotion activities in Pan India.
- New product/ market development (Consult with product development personnel on product specifications such as design, colour, and packaging)
- Manages Domestic Marketing Research budgets and negotiates best pricing.
- Managing consumer centered marketing campaigns, Advertising, media and PR agency.
Desired Candidate profile:
- Min. 12 years of experience in managing and leading Domestic Home Textile product sales.
- Adequate SAP/SFA knowledge is mandatory.
Key Performance Areas:
- Most trusted Textile brand in Domestic Market
- Profitable Sales growth
- Gross margin improvement
- Revenue increase in Product range/ Region
Functional Area : Sales And Marketing
Seniority Level : Top management
Annual Total Earnability : INR 30 - 48 (LPA)
Job ID : 50258516
Opening : 1
Closure Date : 31-08-2017
Contact Person : Mr Vishal Goyal